{"product_id":"hokie","title":"Hokie","description":"The word \"Hokie\" comes from the Old Hokie spirit yell, written by a student for an 1896 cheer contest, and it has defined Virginia Tech's identity ever since. This off-white cotton canvas 5-panel unstructured rope hat features a maroon rope and a maroon 3D embroidered \"Hokies\" script logo.","brand":"Concho USA","offers":[{"title":"Default Title","offer_id":67727876325550,"sku":"1000-051-Hokie","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0620\/5577\/6430\/files\/HokieA.webp?v=1792433541","url":"https:\/\/conchousa.com\/products\/hokie","provider":"Concho USA","version":"1.0","type":"link"}